📉Your Buyers Don’t Care About Your Deck

• Your Secret Weapon Isn’t AI—It’s Relentless Iteration on What Works

• Tips for Expanding a B2B Business Outside the Us

• Mid-2025 Update on China's Consumer Markets

• And more…

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My recent popular posts:

1. Your Secret Weapon Isn’t AI—It’s Relentless Iteration on What Works 

2. The Only Marketing Playbook That Works (No AI Buzzwords Required) 

3. Baidu Doesn’t Care About Your Website (And That’s Costing You Millions) 

👉 Browse all insights here

👨‍💻 EXECUTIVE MARKETING INTELLIGENCE

• Tips for Expanding a B2B Business Outside the Us | CFO.com – McKinsey spotted five surprising shifts in China's consumer behavior—people are still spending but getting pickier about what brings them joy. Chinese shoppers aren't just cutting back; they're reshuffling toward experiences and things that genuinely matter.

• B2B Buyers Want Less Sales Contact – A B2B marketing CFO breaks down the real challenges of international expansion and what actually works. The big lesson: assuming you can just translate your US playbook usually ends in expensive lessons about local market differences.

• Why B2B Sales and Marketing Need to Stop Aligning and Start Unifying – "Aligning" sales and marketing is outdated—companies need to merge these teams into one unified force. Too many places think alignment means monthly meetings when they actually need to tear down the walls completely.

📊 CHINA MARKET ADVANTAGE

• Mid-2025 Update on China's Consumer Markets | McKinsey – McKinsey spotted five surprising shifts in China's consumer behavior—people are still spending but getting pickier about what brings them joy. Chinese shoppers aren't just cutting back; they're reshuffling toward experiences and things that genuinely matter.

•  China's New Generation Can Embrace Global Opportunities | World Economic Forum – China's younger entrepreneurs are building entire ecosystems from day one with global ambitions, ditching the old "copy and adapt" playbook. What's exciting is seeing them create something entirely their own that they plan to take worldwide.

• Yuan Internationalisation Accelerates: China Market Trends 2025 – The Chinese yuan is gaining serious global traction this year as China reduces dollar dependence through more RMB international deals. This under-the-radar shift could reshape business—smart exporters should start preparing for RMB transactions now.

👓 WHAT I HAVE BEEN WATCHING

• Untamed — This Netflix murder mystery set in Yosemite National Park kept me guessing until the very end, which is always a win in my book. While the storyline itself is decent, the real star here is the absolutely stunning Yosemite scenery that honestly outshines the plot – sometimes Mother Nature is the best screenwriter of all.

🎬 THAT’S A WRAP

Before you go: Here are 2 ways I can help

1. B2B Digital Marketing Solution — We help B2B companies grow business through proven B2B digital marketing approaches.

2. China B2B Digital Marketing Solution — We use China-specific digital marketing approaches to help B2B companies grow in China market.

Thank you for reading, and stay cool this hot summer☀️.

— Stephen Tseng

(My LinkedIn Profile)

dminorstudio.com